If the $1B earned by Alice in Wonderland taught Disney anything, it's that there is a a whole new market to be tapped into by remaking fairy tale classics. And so we've seen them jump into the genre with both feet, bringing us Maleficent earlier this year, adapting The Jungle Book and the upcoming Beauty and the Beast. That's really just the tip of the iceberg, though, continuing next year with Cinderella, and the dazzling first trailer for it has arrived.
Directed by and co-starring Kenneth Branagh (Thor) with up 'n comer Lily James in the title role, the film seems to be a straight retelling of the familiar story, not a total reimagining like Maleficent was. Cate Blanchett stars as the wicked stepmother Lady Tremaine, Richard Madden (Game of Thrones) is Prince Charming, Helena Bonham Carter as the Fairy Godmother, plus supporting roles for Branagh's Marvel pals Stellan Skarsgard and Hayley Atwell.
Cinderella opens next year on March 13th.
