In case you didn't notice, there weren't any major Super Bowl spots from Warner Bros. last night. Weird, right? Not really. The biggest dog they've got in the upcoming box office fight is Guillermo Del Toro's Pacific Rim, and they've already done a pretty good job of selling it to the public. Of course it helps when people like Rian Johnson (Looper), fresh from an early test screening tweets stuff like this....
Go into Pacific Rim prepared to be transmogrified into a 12 year old. And then to pee your pants with joy. I love it so much.Who needs to spend millions on a thirty-second ad when you've got Johnson's ringing endorsement? Nevertheless, a handful of new images have been revealed for the giant robots vs. giant kaiju flick, starring Charlie Hunnam, Rinko Kikuchi, and Idris Elba. Look for it to hit theaters this summer on July 12th.
— Rian Johnson (@rianjohnson) February 2, 2013
